Affiliate Marketing. Built on Real Relationships.

Affiliate Programs That Turn Creators Into Revenue Partners

At Verticals Agency, we build and manage affiliate programs across Instagram and TikTok, connecting your brand with creators who genuinely move product and turn influence into a measurable, scalable revenue channel for music artists, streetwear brands, cannabis companies, and e-commerce brands.

A Revenue Channel Built on Trust, Not Just Reach

Affiliate marketing only works when it's built right. Too many programs fall flat because they're treated like a side hustle instead of a real growth channel. At Verticals Agency, we build affiliate programs the way we build everything else: strategically. We identify the right creators for your brand, structure a program that actually motivates performance, and manage the relationships so your affiliates feel like genuine partners, not just another link in their bio. The result is consistent, trackable revenue driven by people who already have your audience's trust.

Instagram Affiliates
We build and manage Instagram affiliate programs that connect your brand with creators whose audiences are already aligned with yours. From outreach and onboarding to content guidelines and performance tracking, we make sure every Instagram partnership is set up to drive real conversions.
TikTok Affiliates
TikTok Shop and TikTok affiliate marketing have become one of the fastest growing sales channels in e-commerce. We build affiliate programs designed for TikTok's pace and culture, recruiting creators who can authentically showcase your product and turn views into purchases.
Program Strategy & Setup
A great affiliate program starts with the right foundation. We design the full structure of your program, including platform selection, tracking setup, content guidelines, and goals, so it's built to scale from day one instead of being patched together as it grows.
Creator Recruitment & Vetting
Not every creator is the right fit for your brand. We handle the sourcing, vetting, and outreach process to build a roster of affiliates who genuinely align with your audience and brand identity, so every partnership feels authentic instead of forced.
Creator Partnerships

Influence, Turned Into Revenue.

Affiliate programs built for Instagram and TikTok, managed end to end.
Affiliate Marketing Should Feel Like a Partnership, Not a Transaction.

Why Brands Trust Verticals Agency to Build Their Affiliate Programs

A strong affiliate program isn't about signing as many creators as possible. It's about finding the right ones and giving them a reason to genuinely care about your brand. Verticals Agency brings deep experience managing creator relationships across streetwear, cannabis, music, and lifestyle brands, and we know how to build programs that creators actually want to be part of. We handle the strategy, the outreach, the management, and the optimization, so your affiliate channel becomes a real driver of growth, not just another line item.

Affiliates: Frequently Asked Questions

Still have questions? We're happy to talk through what the right affiliates strategy looks like for your business.

Influencer partnerships are typically paid upfront for content or exposure. Affiliate partnerships are performance based, meaning creators earn a commission on the sales they generate. We often use both strategies together, but affiliate programs are specifically built around measurable, trackable revenue.

Yes. TikTok Shop is one of the most effective tools for affiliate marketing on the platform right now, and we build and manage programs through it for clients looking to scale e-commerce sales through creator partnerships.

We look beyond follower count. We evaluate engagement quality, audience alignment, content style, and authenticity before bringing any creator into your program. Our goal is to build a roster that genuinely represents your brand well, not just one that looks good on paper.

Commission structures vary based on your industry, margins, and goals. We help you design a structure that's competitive enough to attract quality affiliates while still protecting your profitability, and we manage the tracking and payouts so the process stays simple on your end.

Yes. Affiliate marketing can be an especially valuable channel for cannabis brands navigating advertising restrictions, since it relies on organic feeling creator content rather than traditional paid ads. We know how to build these programs compliantly and effectively.

Timelines vary depending on the scope, but most programs can be structured, set up, and ready to start recruiting creators within a few weeks. From there, building a strong roster and seeing consistent results is an ongoing process we manage closely.